How Givens Logistics Optimized LTL Operations and Increased Profitability with Revcon Logistics

erin0617
5 days ago
3 min read

For over 60 years, Givens Logistics has been a trusted 3PL provider based in Norfolk, VA, serving as a key logistics partner for importers across the East Coast. With a strategic location near the Port of Virginia and additional facilities in Greensboro, NC; Savannah, GA; Reno, NV; and Sumner, WA, Givens offers a full suite of logistics services including warehousing, trucking, packing, and crating, as well as air freight forwarding and truck brokerage.

As a third-generation, family-run business, Givens has long been known for its reliability and customer focus. But as the business expanded, maintaining competitive LTL rates and keeping up with evolving technology became an increasing challenge.

The Challenge

Before partnering with Revcon Logistics, Givens struggled to maintain competitive LTL pricing and attract larger freight clients.

“We were pricing ourselves out of business,” recalls the Givens team. “Our LTL rates were no longer competitive, and we were losing opportunities as a result.” - Michael Fairchild, CTB - Director, Sales and Operations Support

The company’s legacy systems required manual effort across quoting, billing, and freight management. Without a centralized technology platform, operations were siloed and lacked visibility. These inefficiencies not only limited scalability but also impacted profitability.

The Solution

To solve these challenges, Givens partnered with Revcon Logistics, leveraging their LTL and Managed Transportation solutions to streamline freight operations and reduce costs.

The partnership began with Revcon’s team taking over carrier relationships and implementing Freight Audit & Pay (FA&P).

Within the first year, Givens experienced immediate results:

18% savings on purchased transportation
Elimination of a full internal position dedicated to manual audit and pay
Simplified technology stack powered by Revcon’s web-based tools

“It couldn’t have been much easier. The tech that Revcon brought was so superior to what we were using, it was like night and day,” said the Givens team.

Implementation & Support

Revcon made onboarding simple and seamless. With web-based technology, there were no heavy installations or steep learning curves. Erin and her experienced team handled every detail from setup to integration.

“Erin and her team have been doing this their entire adult lives. There was nothing that wasn’t considered up front.” - Michael Fairchild, CTB - Director, Sales and Operations Support

Revcon’s proactive support ensured that any questions or challenges were addressed immediately. Their collaborative approach led to the creation of a customer-facing agent model, allowing Givens to extend LTL services more efficiently to their own clients.

Technology & Innovation

At the heart of this transformation is 3PL Systems, the TMS that powers Givens’ brokerage operations. Together with Revcon’s technology staff, Givens has continued to identify new automation opportunities and process efficiencies.

Shared TMS: Intuitive and easy to use, enabling real-time visibility and streamlined workflows
Automated FA&P: Shared spreadsheets and automated reconciliations save hours of manual effort
Continuous Collaboration: Ongoing brainstorming between Revcon’s tech team and Givens’ operations to enhance automation and integration

The Results

Revcon’s partnership with Givens has generated both immediate and long-term impact, measurable cost savings, improved visibility, and stronger customer offerings.

Operational Efficiency

Streamlined LTL quoting and billing
Simplified FA&P process saving time and overhead
Enhanced automation freeing staff for revenue-producing activities

Cost Savings

~$85,000 in first-year savings through improved pricing and reduced fees
Margin improvement by several percentage points
Locked-in carrier pricing protecting against mid-year rate increases

Strategic ROI

Ongoing rate improvements year-over-year
Joint initiatives in automation and process improvement
Strengthened partnership built on transparency, trust, and shared growth

“Revcon’s depth of understanding of the industry is unparalleled. They’ve consistently helped us identify savings, streamline processes, and innovate together.” - Michael Fairchild, CTB - Director, Sales and Operations Support

The Ongoing Partnership

Now several years into their collaboration, Givens and Revcon continue to evolve as strategic partners, sharing opportunities, refining automation, and blending contracted and spot-market rates to optimize every load.

Quarterly Business Reviews (QBRs) ensure alignment, visibility, and accountability across both teams.

“The QBRs are always insightful. Revcon never lets things go stale—they know our business inside and out.” - Michael Fairchild, CTB - Director, Sales and Operations Support

The Bottom Line

Revcon Logistics has helped Givens transform its LTL operations from a cost challenge into a strategic advantage. Beyond the immediate financial savings, the partnership has fostered continuous innovation, efficiency, and collaboration, cementing Revcon as Givens’ most trusted logistics partner.

“Don’t waste your time with the alternatives. Revcon’s transparency, expertise, and technology have truly made them an extension of our team.” - Michael Fairchild, CTB - Director, Sales and Operations Support