Mid-Year Logistics Check-In: Are You Hitting Your Transportation Goals?

June marks the midpoint of the year—and if you’re like most supply chain leaders, your Q1 goals feel like a distant memory while Q3 is already knocking at the door.

Now is a perfect time to pause, take stock of your logistics strategy, and ask yourself a tough but necessary question:

“Are we actually hitting our transportation goals?”

For manufacturers, distributors, and suppliers navigating complex freight networks, the first half of the year often brings surprises—market shifts, capacity swings, or lingering issues from outdated processes. But the good news is: you’ve still got six months left to course-correct.

At Revcon Logistics, we walk our clients through mid-year reviews to help them refocus, reduce costs, and regain control. Here are five strategic questions that can guide your own check-in—and some insight into what best-in-class shippers are doing right now.

1. Are Your Freight Costs Where They Should Be?

Let’s be real: if you're relying on spot quotes alone, or haven't revisited your rate structure since last year, you're probably leaving money on the table.

What to check:

• Are your rates consistent or fluctuating wildly?

• Are you comparing contract vs. spot savings regularly?

• Have your shipment volumes changed, and has your pricing adjusted with them?

Pro Tip: Through our Maximum Optimization Program, we blend your contracted rates with Revcon’s leveraged spot market pricing—so you’re not stuck with one strategy in a volatile market.

2. How Are Your Carriers Performing?

It’s easy to focus on cost, but poor service costs you too—late deliveries, missed pickups, and damage claims add hidden expenses and hurt customer relationships.

Metrics to review:

• On-time pickup and delivery percentages

• Claims ratio

• Communication and responsiveness

• Accessorials (and whether they’re avoidable)

What we see: Many of our clients come to us frustrated by “good enough” service. After implementing regular carrier scorecards and aligning incentives, we've seen clients improve on-time performance by over 10% in 90 days.

3. Do You Have Visibility Into Your Logistics Data?

If your reporting still relies on emailed spreadsheets or endless portal logins, you’re not getting the whole picture. And you’re definitely not spotting trends fast enough to act.

Ask yourself:

• Can I easily view spend by carrier, mode, and lane?

• How quickly can I pull a report for leadership?

• Are we tracking KPIs or reacting to problems after they happen?

Our approach: Revcon clients receive custom monthly reports and real-time dashboards through our Freight Audit & Pay system, built to reveal savings, streamline billing, and inform smarter decisions.

4. Is Your Team Spending Too Much Time on Freight?

When your people are stuck rating shipments by hand, tracking down PODs, or managing ten carrier portals, that’s not logistics—it’s admin chaos.

Consider:

• How many people are touching each shipment?

• How often do billing errors or duplicate charges occur?

• Could these tasks be outsourced or automated?

What’s possible: By centralizing operations through our Managed Transportation program, one of our clients freed up 12 hours per week of internal labor—and reallocated that time to customer service and sales support.

5. Are You Ready for What’s Next?

Q3 brings a ramp-up for many industries. Back-to-school, fall retail, and pre-holiday inventory planning all put pressure on freight networks. Peak season isn’t the time to start getting organized.

Ask:

• Do we have a contingency plan for capacity constraints?

• Are our carriers aligned with our seasonal volume needs?

• Have we locked in pricing or access for peak lanes?

What to do now: Use June to strengthen your partnerships, secure flexible capacity, and fine-tune your network before things heat up.

Final Thought:

If any of these questions gave you pause, that’s a good thing. It means there’s opportunity on the table—and we’re here to help you seize it.

At Revcon, we don’t believe in one-size-fits-all solutions. We take the time to understand your freight mix, your challenges, and your business goals—then build a strategy that supports them.

Let’s schedule a mid-year review. No pressure, no sales pitch—just insight. We'll bring the data and the questions. You bring your goals.